Are you simply pushing eLearning out hoping your employees will embrace it? Learn how an internal marketing strategy contributes to real, lasting learning experiences that boost individual performance and organizational success. Explore compelling use cases — such as a scheduled weekly microlearning session for all levels — that reinforce a culture of continuous learning through timely, relevant content and positive reinforcement.

Suzie Espling, solutions engineer at HSI, will discuss how internal marketing promotes continuous learning by reinforcing behavior change, sharing resources and offering coaching and mentorship. She will also share the training tools that allow learning and development (L&D) leaders to match the right training to the right employees.

This session will provide insights on how learning leaders can use internal marketing to:

• Foster a continuous learning culture by engaging employees beyond the initial training and aligning development with both organizational and individual goals.
• Drive real behavior change by reinforcing training concepts through real-life scenarios and practical application on the job.
• Improve knowledge retention using spaced repetition and microlearning strategies that help combat the forgetting curve.
• Leverage reinforcement tools and resources such as learning management system (LMS)-driven content recommendations, leadership guides and learner checklists to support ongoing development.

View full agenda.

Speaker

Suzie Espling, Solutions Engineer, HSI Suzie Espling is a seasoned solutions engineer at HSI, bringing over 26 years of broad industry experience in eLearning field. Her extensive background spans the development and implementation of strategic business solutions across corporate learning initiatives, skilled trades training and academic institutions. Throughout her career, Suzie has been dedicated to designing and supporting impactful learning programs that drive workforce development and compliance. At HSI, she focuses on helping customers successfully deliver training in key areas such as safety, employee development and industrial skills. Her deep understanding of instructional technologies and commitment to customer success makes her a trusted partner in creating effective and scalable learning environments.